Easy Peasy Books
Easy Peasy Books: From Author to Authority is the inspiring and practical podcast for business professionals looking to transform their expertise into published works. Hosted by Gillian Whitney, a Livestream & Author Brand Strategist and three-time published author, this show features weekly conversations with successful writers who've navigated the journey from expertise to influence. Gillian also interviews industry experts in writing, publishing, and marketing to provide valuable insights.
The podcast explores three key pillars: crafting your manuscript, navigating self-publishing in the digital age, and implementing marketing strategies to attract your target audience. Whether you're penning your first draft or seeking to leverage your published material, Easy Peasy Books offers simple strategies to turn your literary work into your ultimate business card, opening doors to new opportunities, speaking engagements, and more clients.
Join us as we make the path from author to authority as easy peasy as possible!
Episodes
31 episodes
030: Beyond Spell Check: What Authors Need to Know About Proofreading with Lezlee Alexander
Have you ever wondered if your manuscript is truly ready for publication? Proofreading expert Lezlee Alexander joins my show to share her insights on this critical final step in the book creation process that many authors overlook or misunderst...
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Season 2
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Episode 12
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35:19
029: Narrow Focus, Wider Impact: Writing for a Niche Audience with Sarah Clay
Have you ever felt overwhelmed trying to write a book that appeals to everyone? LinkedIn expert Sarah Clay joins my show to share her journey writing "Employee Advocacy on LinkedIn" - and why targeting a specific audience became her winning str...
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Season 2
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Episode 11
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32:53
028: From Success to Sequel: Writing Book #2 & Expanding Your Brand with Sarah Townsend
Have you ever wondered what happens after writing a successful first book? How to avoid being a one-hit wonder? Award-winning author Sarah Townsend returns to my show to share her journey from her multi-award-winning "The Little Book of Confusa...
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Season 2
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Episode 10
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31:02
027: The Author's Ascent: Navigating Every Level of the Publishing Mountain with Gehan "G" Haridy-Ardanowski
There are different paths to seeing your name in print – from honorable mentions to solo authorship. Gehan ""G"" Haridy-Ardanowski, the author of "FROM SATAN TO SENSATIONAL HR! 7 Ways to Humanize 'Evil' Human Resources," joined me to discuss he...
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Season 2
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Episode 9
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36:38
026: Cracking the ISBN Code: An Essential Step in Your Publishing Journey with Gillian Whitney
Calling all authors embarking on their publishing journey! Have you ever wondered about those mysterious numbers on the back of every book? They're not just random digits - they're ISBNs, and getting them right is crucial to your publishing suc...
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Season 2
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Episode 8
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34:41
025: The Power of Collaborative Publishing for Business Professionals with Deanna Russo
Deanna Russo, who co-wrote "The Small Business Growth Guidebook" alongside 20+ other authors, brings her unique perspective on how writing a single chapter can be the first step to becoming a published author.Whether you're considering ...
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Season 2
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Episode 7
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31:03
024: Personal Blanding™ to Personal Branding: Booking Your AUTHORity on [in] with Kevin D. Turner
Kevin D. Turner, known as the Personal Blanding™ Eliminator, shares proven LinkedIn strategies to help authors break free from profile invisibility and build a magnetic author platform. His innovative approach can transform ordinary LinkedIn pr...
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Season 2
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Episode 6
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34:05
023: From Sisters to Co-Authors: The Journey of Writing a Business Book with Kristína Cichý Kováčiková
Kristína Cichý Kováčiková, co-author of "The Magic of Employee Influence" and co-founder of SUNDAYFLIES, shares her journey of collaborating with her sister to create both a groundbreaking book and Slovakia's first LinkedIn agency.Whethe...
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Season 2
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Episode 5
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31:40
022: Video Brochures: The Game-Changing Tool for Author & Business Marketing with Roy Kowarski
Roy Kowarski, who's known as a Promotional Product Disrupter, shares a game-changing marketing tool that harnesses the power of video to help you stand out from the crowd. His innovative approach transforms cold outreach into warm conversations...
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Season 2
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Episode 4
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36:43
021: From Career Expert to Published Author with Hannah Morgan
Hannah Morgan, known widely as the Career Sherpa, shares her unique path to becoming a published author with McGraw Hill.As pioneer in modern job search strategies, Hannah transformed her expertise into "The Infographic Resume: How to C...
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Season 2
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Episode 3
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29:11
020: Essential Publishing Myths Authors Need to Know with W. Terry Whalin
Meet W. Terry Whalin, a creative business professional, prolific author, and Acquisitions Editor at Morgan James Publishing. Drawing from his experience on both sides of the publishing desk, W. Terry Whalin is the author of "10 Publishing Myths...
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Season 2
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Episode 2
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34:16
019: To Be or Not to Be... In Bookstores with Gillian Whitney
Calling all self-published authors and aspiring writers! Join me for an eye-opening discussion about the realities of getting your book into brick-and-mortar bookstores. As someone who once dreamed of seeing my book on those store shelves, I'll...
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Season 2
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Episode 1
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37:06
018: LinkedIn Year in Review - What Business Authors Need to Know with Gillian Whitney & AI friends
Ring in the New Year with a unique twist! Join Gillian Whitney for a special episode where she experiments with AI technology to deliver key insights from her recent LinkedIn Live 2024 Year in Review. Instead of a traditional recap, listen in a...
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Season 1
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Episode 18
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21:28
017: The Best Gift You Can Give an Author with Gillian Whitney
Calling all book lovers and reading enthusiasts! Join us for a doubly magical live event as Christmas Eve meets Hanukkah Eve, with Bitmo Gillian making a special holiday appearance to share in the gift-giving spirit!Are you wracking you...
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Season 1
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Episode 17
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34:34
016: Writing a Legacy Book: Turning Experience Into Impact with Mel Stanley
Mel Stanley is the author of Success without Compromise: Empowering the next generation of female leaders to achieve success on their terms. Together, we'll explore the art of creating a leadership legacy and why sharing our career wis...
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Season 1
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Episode 16
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32:45
015: Leaders Who Read: Turning Business Books into Action with Rebecca Wilson
Meet Rebecca Wilson, the driving force behind Business Book Bites, a business operations expert who has mastered the art of turning reading into real-world results.As the creator of Business Book Bites with 127 and cou...
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Season 1
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Episode 15
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33:53
014: Writing With Purpose: Books That Build Your Business with Annette Richmond
Sometimes the most powerful business transformations are reflected in what we choose to write about. That's exactly what happened with Annette Richmond, content marketing strategist and author of Mastering Short Form Video Content, who...
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Season 1
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Episode 14
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35:24
013: Navigating Career Crossroads: How Publishing My Book Transformed My Coaching Business with Jane Jackson
Ever wondered how a single book can transform not just careers, but lives? In this episode, I speak with Jane Jackson: career coach, LinkedIn Top Voice, and author of the Amazon #1 bestseller Navigating Career Crossroads: How to Thrive When...
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Season 1
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Episode 13
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33:30
012: Recalculating the Book Writing Journey: Power & Payoff of When to Publish with Michelle B Griffin
Sometimes the best decisions in publishing aren't about writing faster—they're about knowing when to pause and recalculate your route. That's exactly what happened when Michelle B Griffin, professional speaker and co-author of The LinkedIn ...
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Season 1
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Episode 12
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34:13
011: From Stage to Page: How a 5-min DisruptHR Talk Sparked a Book with Gehan "G" Haridy-Ardanowski
When you think of writing a book, you might imagine months or years of solitary writing. But sometimes, the most impactful books start with a simple speech! That's exactly what happened when Gehan "G" Haridy-Ardanowski took the stage for a 5-mi...
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Season 1
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Episode 11
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33:54
010: The Yellow Brick Road to Publishing: Which Path Will You Choose? with Gillian Whitney
Calling all aspiring authors! Are you feeling caught in a tornado of publishing options? Whether you're clutching your manuscript like Dorothy clutched Toto, or feeling as lost as Kansas in a tornado, this live event will sweep you away to the ...
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Season 1
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Episode 10
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30:36
009: Writing Without Borders: How 2 Books Spanned 3 Countries with Michelle J Raymond
Ever wondered how authors collaborate across continents to create bestsellers? In this special episode, I sit down with Michelle J Raymond, a powerhouse LinkedIn trainer and accidental author (her words!) who has co-authored not one, but TWO su...
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Season 1
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Episode 9
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31:59
008: Demystifying Editing: What New Authors Must Know with Lisa de Caux
Calling all first-time authors! Are you writing your first book and feeling overwhelmed by the thought of editing? You're not alone!Many new authors have questions about what editing involves and how it all works. That's why I've invite...
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Season 1
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Episode 8
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32:22
007: The Art of Brand Building Through Books: An Artist's Perspective with Volta Voloshin-Smith
When you think of professionals writing books to build their brand, coaches and consultants might come to mind first. But the world of brand-building through publishing is far more diverse! Artists, too, are harnessing the power of books to sho...
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Season 1
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Episode 7
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32:14
006: Authentic Writing: Unleashing Your True Voice with Niraj Kapur
Are you a writer looking to make a stronger impact with your words? Or perhaps you're struggling to find your unique voice in your writing? In today's world, where content is abundant, authentic writing has become the key to standing out and tr...
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Season 1
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Episode 6
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32:51
