Easy Peasy Books
This podcast is hosted by Gillian Whitney — Business Book Coach, Author Visibility Strategist, and 6x published author.
– For more information visit: EasyPeasyBooks.com
– Connect with her at: linkedin.com/in/gillianwhitney
Easy Peasy Books: From Author to Authority is the inspiring and practical podcast for business professionals looking to transform their expertise into published works.
This show features weekly conversations with successful writers who've navigated the journey from expertise to influence. Gillian also interviews industry experts in writing, publishing, and marketing to provide valuable insights.
The podcast explores three key pillars: crafting your manuscript, navigating self-publishing in the digital age, and implementing marketing strategies to attract your target audience. Whether you're penning your first draft or seeking to leverage your published book, Easy Peasy Books offers simple strategies to turn your literary work into your ultimate business card — opening doors to new opportunities, speaking engagements, and more clients.
Easy Peasy Books
088: Why Authors Need Referrals Not Just Connections with Frank Agin
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You've heard about the power of networking. You're showing up, making connections, and building relationships. But here's what nobody tells you: connections alone won't grow your business or sell your book. In this episode, Gillian sits down with Frank Agin, president of AmSpirit Business Connections and author of "Foundational Networking," to talk about the next step most authors completely overlook. Referrals. Because according to Frank, being networked is nice. But if it's not generating referrals, it's just a list of names.
Frank shares why most people have the wrong idea about referrals and how something as simple as reaching out to five people a week can completely transform your business over time. He also digs into how authors can use their book to open doors, build credibility, and position themselves as someone others genuinely want to introduce to their network. If your networking efforts don't seem to be going anywhere, this episode is going to change the way you think about it.
BOOK:
Foundational Networking: Building Know, Like and Trust to Create a Lifetime of Extraordinary Success - by Frank Agin
PODCAST:
Networking Rx Podcast
- Frank Agin: linkedin.com/in/frankagin
- Gillian Whitney: linkedin.com/in/gillianwhitney
- For more information checkout EasyPeasyBooks.com