Easy Peasy Books
This podcast is hosted by Gillian Whitney — Business Book Coach, Author Visibility Strategist, and 6x published author.
– For more information visit: EasyPeasyBooks.com
– Connect with her at: linkedin.com/in/gillianwhitney
Easy Peasy Books: From Author to Authority is the inspiring and practical podcast for business professionals looking to transform their expertise into published works.
This show features weekly conversations with successful writers who've navigated the journey from expertise to influence. Gillian also interviews industry experts in writing, publishing, and marketing to provide valuable insights.
The podcast explores three key pillars: crafting your manuscript, navigating self-publishing in the digital age, and implementing marketing strategies to attract your target audience. Whether you're penning your first draft or seeking to leverage your published book, Easy Peasy Books offers simple strategies to turn your literary work into your ultimate business card — opening doors to new opportunities, speaking engagements, and more clients.
Easy Peasy Books
092: Your Story Is Your Best Sale: Writing, Publishing, and Selling Yourself with Joey Himelfarb
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What does painting your kitchen have to do with writing a book? More than you might think. In this episode, Gillian sits down with Joey Himelfarb, an author, speaker, and ghostwriter on a mission to help humans sell themselves and write their story. His debut book "Don't Paint Your Kitchen: How to Sell Yourself and Get the Job You Want" started not as a manuscript, but as a pile of Post-it notes, voice memos, and accordion folders stuffed with years of presentation material. Joey spent decades telling job seekers that looking for work is really about selling yourself, and after years of audiences asking "where's your book?", he finally sat down and wrote it. The result is a book that readers consistently say feels less like a job search guide and more like a roadmap for leading a positive-minded life.
In this conversation, Joey pulls back the curtain on what it actually took to go from presenter to published author, including finding an editor, figuring out who his audience really was, and landing a blurb from bestselling author Mike Michalowicz. He also shares how his 25-plus years in sales shaped the way he marketed his book, why speaking and writing are two sides of the same coin, and how he has recently stepped into ghostwriting to help others finally get their stories out of their heads and onto the page. If you have been sitting on a book idea and talking yourself out of it, Joey's story just might be the nudge you needed.
- Joey Himelfarb: linkedin.com/in/himelfarb
- Gillian Whitney: linkedin.com/in/gillianwhitney
- For more information checkout EasyPeasyBooks.com