Easy Peasy Books
Easy Peasy Books: From Author to Authority is the inspiring and practical podcast for business professionals looking to transform their expertise into published works. Hosted by Gillian Whitney, a Livestream & Author Brand Strategist and three-time published author, this show features weekly conversations with successful writers who've navigated the journey from expertise to influence. Gillian also interviews industry experts in writing, publishing, and marketing to provide valuable insights.
The podcast explores three key pillars: crafting your manuscript, navigating self-publishing in the digital age, and implementing marketing strategies to attract your target audience. Whether you're penning your first draft or seeking to leverage your published material, Easy Peasy Books offers simple strategies to turn your literary work into your ultimate business card, opening doors to new opportunities, speaking engagements, and more clients.
Join us as we make the path from author to authority as easy peasy as possible!
Easy Peasy Books
065: Not Just for Business: Leveraging LinkedIn to Launch a Children's Book with Felipe Cofiño
In this enchanting episode, Gillian sits down with Felipe Cofiño, a seasoned HR executive, thought leader, and now children's book author, to explore how he's using his heartwarming tale "Miranda & Max's Adventure" to captivate audiences on LinkedIn and beyond. Felipe shares his unconventional approach to marketing a children's book on a business-focused platform, how he's leveraging multimedia with a QR code linking to a YouTube cartoon, and the surprising ways his HR expertise shaped his storytelling.
Tune in for a master class in creative book promotion, personal branding, and expanding your authority as an author, no matter your genre. Whether you're a kidlit creator or a business author, you'll walk away inspired and equipped with fresh ideas for reaching your ideal readers in unexpected places.
- Felipe Cofiño: linkedin.com/in/felipe-cofino
- Gillian Whitney: linkedin.com/in/gillianwhitney
- For more information checkout EasyPeasyBooks.com