Easy Peasy Books
Easy Peasy Books: From Author to Authority is the inspiring and practical podcast for business professionals looking to transform their expertise into published works. Hosted by Gillian Whitney, a Livestream & Author Brand Strategist and three-time published author, this show features weekly conversations with successful writers who've navigated the journey from expertise to influence. Gillian also interviews industry experts in writing, publishing, and marketing to provide valuable insights.
The podcast explores three key pillars: crafting your manuscript, navigating self-publishing in the digital age, and implementing marketing strategies to attract your target audience. Whether you're penning your first draft or seeking to leverage your published material, Easy Peasy Books offers simple strategies to turn your literary work into your ultimate business card, opening doors to new opportunities, speaking engagements, and more clients.
Join us as we make the path from author to authority as easy peasy as possible!
Easy Peasy Books
002: Crafting Content DNA: A Self-Publishing Journey with John Espirian
Have you ever wondered what it takes to bring a book from concept to reality? In today's digital age, self-publishing has opened up new avenues for authors, but it's not without its challenges.
That's why I invited John Espirian, a successful self-published author, to share his experience. Together, we explore the process of creating and publishing a book, from the initial writing stages to the final product in readers' hands.
John Espirian is the author of "Content DNA: Using consistency and congruence to be the same shape everywhere," a book aimed at helping business owners create a memorable online presence. His journey from concept to published author took two years and involved numerous steps, including manuscript writing, editing, cover design, typesetting, and even audiobook production.
- Link to John’s article: How I self-published Content DNA
- John Espirian: linkedin.com/in/johnespirian
- Gillian Whitney: linkedin.com/in/gillianwhitney
- For more information checkout EasyPeasyBooks.com